Tofaş Akademi

5 Steps To Successfully Collaborate With Startups

The innovation potential does not stop at the boundaries of established corporates. Among the options of open innovation collaborating with startups developed to one of the main options. This became common...

IKEA: Strike for an Effortless Experience is a Wrong Strategy

Deploying Customer Effort Score could be destructive under two conditions: using CES as a key metric for your critical touch-point experiences, and, your brand value is not about effortless. It would generate...

5 Stages in the Design Thinking Process

Design Thinking is a design methodology that provides a solution-based approach to solving problems. It’s extremely useful in tackling complex problems that are ill-defined or unknown, by understanding...

5 Steps To Successfully Collaborate With Startups

The innovation potential does not stop at the boundaries of established corporates. Among the options of open innovation collaborating with startups developed to one of the main options. This became common understanding...

5 Stages in the Design Thinking Process

Design Thinking is a design methodology that provides a solution-based approach to solving problems. It’s extremely useful in tackling complex problems that are ill-defined or unknown, by understanding the human...

Design Thinking for Learning Innovation

design thinking is about starting with empathy, designing collaboratively, and failing faster, to create innovative end to end experiences. While we use a design thinking mindset & tools in all our jobs, we use this...